Aired: May 12, 1996

Up Against the Mall: The Future of Small Businesses

Topics: business


Huge retail chains and warehouse loss leaders offer variety and low prices that few small retailers can touch. Will small businesses go the way of downtown department stores and drive-in movies? Gerald Hughes, head of Longwood‘s Small Business Development Center, joins James Madison University management professor Michael Camp to discuss strategies that Virginia small businesses can adopt to thrive in a rapidly changing and fiercely competitive marketplace.

Also: Norfolk State University management professor Granville Sawyer describes opportunities for small businesses as government services increasingly become privatized.


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