Aired: May 12, 1996

Up Against the Mall: The Future of Small Businesses

Topics: business

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Huge retail chains and warehouse loss leaders offer variety and low prices that few small retailers can touch. Will small businesses go the way of downtown department stores and drive-in movies? Gerald Hughes, head of Longwood‘s Small Business Development Center, joins James Madison University management professor Michael Camp to discuss strategies that Virginia small businesses can adopt to thrive in a rapidly changing and fiercely competitive marketplace.

Also: Norfolk State University management professor Granville Sawyer describes opportunities for small businesses as government services increasingly become privatized.

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